Ad management plugin with many advanced advertising features to insert ad codes at optimal positions. Supports all kinds of ads including Google AdSense , Google Ad Manager (DFP – DoubleClick for publishers), Media.net , Infolinks and rotating banners. This plugin is more than AdSense plugin or plug
PricingFree downloadThe WordPress.org download is free. Pro versions, add-ons or external services may cost extra.
CompatibilityRequires WordPress 6.0 and PHP 7.4.
SourceWordPress plugins · Nov 7, 2026
01 / Source details
Aboutthistool.
Ad management plugin with many advanced advertising features to insert ad codes at optimal positions.
Supports all kinds of ads including Google AdSense , Google Ad Manager (DFP – DoubleClick for publishers), Media.net , Infolinks and rotating banners.
This plugin is more than AdSense plugin or plugin for ads. It provides many advanced options to insert opt-in forms, header scripts, Javascript, CSS, HTML, PHP, analytics, tracking or advert code anywhere on the page.
Insert ads where other plugins fail . It’s all about the settings .
Plugin reviews :
I’ve been using another ad placement manager for a couple years and just recently started using Ad Inserter.
I’m blown AWAY with the power and flexibility of it.
I can HIGHLY recommend this plugin to anyone looking for an easy way to manage ads within WordPress.
Difficult to choose, but certainly top 3 plugins I’ve ever used in WordPress, ever.
Features – check documentation for the complete list
AdSense integration
Support for Google Ad Manager (DoubleClick for publishers)
Syntax highlighting editor
Plain JavaScript code on front-end – no library dependencies
Code preview with visual CSS editor
Automatically inserts ads on posts and pages
Insert before or after post
Insert before or after content
Insert before or after paragraph
Insert before or after random paragraph
Insert before or after multiple paragraphs
Insert before or after image
Insert before or after comments
Insert before or after excerpt
Insert near any element on the page (using CSS selectors)
Insert between posts on blog pages (in-feed AdSense)
Insert between excerpts on blog pages
Insert between comments
Insert at custom hook positions ( do_action () WP function)
Insert before or after any HTML element using CSS selectors
Visual HTML element selector (DOM explorer)
Avoid inserting ads near images or headers (AdSense TOS)
Disable ads on individual posts or pages
Insert header ( <head> section) and footer code
Insert raw HTTP response header lines
Insert Google Analytics, Matomo (Piwik) or any other tracking code
Insert images, HTML, CSS, Javascript or PHP code
Insert into Ajax, RSS and REST requests
Insert with Gutenbeg blocks
Code generator for banners and placeholders
AdSense code generator
Support to detect, hide or replace blank AdSense blocks
Visual advert editor – create adverts from scratch
Manual insertion: widgets, shortcodes, PHP function call
Sticky (fixed) widgets (sticky sidebar – the sidebar does not move when the page is scrolled)
Custom alignments and styles
Insert different ad codes on AMP pages
Custom CSS class name for wrapping divs to avoid ad blockers
Use shortcodes from other plugins
Use custom fields as defined in posts
Use post title, tags or category names to create contextual adverts
PHP code processing
Ad labels – show customized label above adverts
ads.txt editor
Global custom fields
Support for GDPR consent checks
Support for IAB TCF 2.0 GDPR consent API (used by Quantcast Choice)
Ad rotation (server-side and client-side – works with caching)
Timed ad rotation – define times to rotate adverts in a single ad block
Create rich media ads with standard WordPress TinyMCE editor
Ad blocking detection – popup message, page redirection
Desktop/mobile device detection (server-side and client-side – works with caching)
Blacklist/Whitelist categories, tags, taxonomies, post IDs, urls, url query parameters, cookies, referrers, browsers, operating systems
Easy copying and pasting ads or settings using internal clipboard
Use it with Google Site Kit or replace it to have more control over ad placement
Simple troubleshooting with many debugging functions
Function to visualize inserted blocks
Review on WP Mayor
The Best WordPress Ad Management Plugin?
Review on ShoutMeLoud
Both Google and Amazon recommend this plugin for inserting ads, which is a testament to its quality
Endorsed by Google – How to insert ad code in your WordPress site
If you’re new to AdSense, one of your first tasks is to connect your site to AdSense. This requires you to copy the code on your AdSense homepage and paste it into the HTML of your page, between the <head> and </head> tags.
👉 Pro version supports additional advanced features :
Geolocation using internal or MaxMind databases (works also with caching)
Country, state, region and city level geotargeting
Blacklist/Whitelist IP addresses or countries/cities (works also with caching)
Ad impression and click statistics (works also with <iframe> Javascript ads like Google AdSense)
Statistics reports for clients in PDF format or public web pages
External tracking via Google Analytics or Matomo (Piwik)
A/B testing – discover adverts and settings that perform best
Frequency capping – limit impressions or clicks
Click fraud protection
reCaptcha v3 score check to hide ads from invalid traffic
Delayed loading of ad scripts until user interacts with the website
Lazy loading – delayed loading of ad scripts until the page is scrolled
Sticky ads with optional close button
Sticky sidebar ads (stick to the screen or to the content)
Floating slide-in banner adverts
Sticky (floating) ads with animations (fade, slide, turn, flip, zoom)
Animation trigger for sticky ads (page scroll in % or px, HTML element becomes visible)
background ads (skin ads)
Parallax ads
Support for sticky ad bar
Support for scheduling date and time with fallback option
Support to show ads as soon as the GDPR consent is given
Support for ads in iframes
Anti ad blocking features – replace ads, protect content
Ad blocking statistics
Multisite options to limit settings on the sites
Individual post/page exception management
Export and import of settings
Support via email
Run a WordPress related blog? Have experience with AdSense? Interested in reviewing the plugin or would like to become an affiliate? Introduce yourself .
Have experience with WordPress theme or plugin translation? We are looking for translators! Contact us .
Check documentation pages for detailed description of all the features and some common settings for quick start.
You can also use shortcodes from other plugins (for example, to insert content from other plugins).
Looking for AdSense plugin with simple setup for ads at best positions?
Ad Inserter can insert ads where other plugins fail . It’s all about the settings.
Average Rating: 5 out of 5 stars – check Ad Inserter reviews
One of the best adsense plugins … Most comprehensive Ad plugin available … Better than the old Google adsense plugin … The best WP Ad management plugin … Very flexible and excellent documentation … Excellent Ad Plugin … Easy to use and also does more than I need … Exactly what I needed to sell advertising spots … Awesome Plugin and Super Support! … Lots of options and easy to use … Crazy flexible … Great plugin that makes it simple … Superb Plugin and Support team also so good … Best in same kind of plugins … Must Have Plugin for Each WP Site … Best Ad Placement Plugin … Best Solution for Advertisement Management … Comprehensive, flexible and well supported … God bless these guys! … PRO for Free …
Please support plugin development
Support the advancement of this plugin:
Rate it – positive ratings and reviews are a great way to show your appreciation for my work. Besides being an incredible boost to my morale, they are also a great incentive to fix any bug found in the software and to add new features for better monetization of your website.
Donate if Ad Inserter helps you to make money with advertising
Register for Ad Inserter Pro Affiliate , promote the plugin on your website and earn commission for each purchase you refer
Buy license for Ad Inserter Pro
See it in action
Screenshots & previews.
Settings for one code block (Before content).Code preview with visual CSS editorCode preview with visual CSS editor - highlighted codePost / Page Ad Inserter Individual ExceptionsSome Ad Inserter Pro features: IP address and country lists, Scheduling between dates with fallbackAd Inserter plugin settingsVisualization of HTML tags in postVisualization of positions for automatic insertion in postVisualization of inserted block in postAutomatic insertion, Alignment and Style settingsRotation code editor and banner code generatorSettings for automatic insertion before/after paragraphsSettings for custom hooksSettings automatic insertion at custom hook positionsSettings ad blocking detectionAdSense code generatorComplete settings for one code block (Before Paragraph)
02 / Source details
Gettingstarted.
Plugin installation
Online Documentation
01Documentation
02Ads not displayed
03Troubleshooting
04Code Editing
05Common Settings
06Automatic Insertion
07Block Alignment and Style
08AdSense Ads
09WordPress Page Types
10Black and White Lists
11Post and Page Exceptions
12Debugging
03 / Source details
Frequently asked questions.
Settings for …
Check common settings
Does Ad Inserter insert any internal ads?
No revenue sharing and no such thing as “internal ads” or “our ads” on your website. Period. What you configure is what will be inserted (+ some internal scripts for plugin features). Ad Inserter is free, open source plugin and inserts only the code you configure (blocks, Header, Footer). The code you see is the code that will be inserted. Please check page source code before you make any conclusion. Of course, if you configure block with some JavaScript ad code, then this code may insert some additional code or show ads. But please, don’t blame the plugin for this. You can also use this plugin to insert code for AdSense Auto ads on each page (usually in the header). However, the exact placement of ads will be done by the ad code, not Ad Inserter! https://adinserter.pro/documentation/adsense-ads#auto-ads
The easiest way to check inserted blocks is to use Label blocks debugging function: https://adinserter.pro/documentation/debugging
Please note that when you disable the plugin you also disable insertion of all codes and blocks you have configured. Therefore, if your issues go away when you disable the plugin THIS DOES NOT INDICATE any issue with the plugin! You need to try to disable individual codes to see which one is causing trouble.
What is remote debugging?
Ad Inserter is basically used to insert ad codes according to the settings. When the code is not inserted where it is expected or the inserted HTML/Javascript code does not display anything, you as the site administrator can use debugging functions to diagnose insertions.
Those tools are normally available to the administrator of the website and are shown as a menu item in the admin bar. When you will ask for help on the support forum we’ll ask you to enable remote debugging so the support team will be able to access debugging tools via url.
This will allow the support team to:
Label inserted blocks – a border will be drawn around the blocks and a bar will be shown above them so the support will be able to see if/where and which blocks are inserted.
Show possible positions for automatic insertion – in places where WP hooks are called a label is placed so the support will be able to see where your theme calls WP hooks
See processing log – the log is inserted as HTML comment at the end of the page and shows data and settings used by Ad Inserter and the log of the plugin functions/hooks called during page generation – the support will be able to see the reason why some block was not inserted, how many times the_content hook is called, etc.
Disable block insertions – sometimes the issues are caused by the inserted code – this way the support will be able to quickly disable insertions of Ad Inserter blocks to see the difference
Pages with debugging info are not cached – the debugging process will not be visible to anybody else. Once the help is not needed anymore you can disable remote debugging.
I have installed code for AdSense and I see ads placed at random positions.
You are probably using code for AdSense Auto ads .
Auto ads (known also as Page Level Ads) is a code that you insert on every page once and it will automatically display ads on positions chosen by the code. The code uses Google’s machine learning to pick the best placements on your pages to show adverts.
Auto ads may not be suitable for some WordPress themes or layouts. In such cases it is easier to place ads at wanted locations by using normal AdSense code and specifying exact locations where the code should be inserted.
I have installed code for AdSense but the ad blocks are blank.
Blank ad block means that the code is inserted properly, only the ad code doesn’t display ads. This happens when Google for some reason does not serve ads for the website, page or specific ad block – the block remains unfilled. Ad Inserter can detect, hide or replace blank AdSense blocks. Please check Ads Not Displayed for more information.
What is GDPR?
The GDPR (General Data Protection Regulation) is a regulation in European Union (EU) on data protection and privacy for all individuals within the EU and the European Economic Area (EEA) that was designed to harmonize data privacy laws across Europe. If you collect personal information from any EU citizen (within or outside the EU), you must first obtain explicit and unambiguous consent.
GDPR compliance: What cookies does the plugin use
Ad Inserter itself does not use cookies except for ad blocking detection when you use delayed action.
In this case 3 cookies may be used (to store pageviews and action settings): aiADB , aiADB_PV and aiADB_PR . However, no personal data is stored in the cookies.
Of course, the ads you may insert with the plugin may use own cookies – please check with ad networks for details.
How to display a GDPR compliant cookie message?
You can use any plugin for GDPR compliance / cookie consent. You can also prevent inserting ad codes and displaying ads before the consent is given – check How to show ads based on visitors’ consent .
PLEASE NOTE: Installing GDPR plugin alone does not make your site GDPR compliant. Since ads you insert may use various cookies, you may need to make sure you have necessary configurations in place. Please check next question regarding showing ads based on visitor’s consent.
How to show ads based on visitor’s consent?
Ad Inserter supports inserting ad codes (and showing ads) based on cookies or cookie values. You can define cookie conditions by black/whitelisting Url parameters (where also cookies are checked ).
PLEASE NOTE: If you are using caching (very likely) you also need to set Dynamic blocks to Client-side insert (tab ⚙ / tab General) in order to check cookies in visitor’s browser and not when the page is generated.
For example, If you are using one of the following plugins for the consents you need to whitelist the following cookie and value in Url parameter list :
Cookie Notice for GDPR – Whitelist cookie_notice_accepted=true
Cookie Consent – Whitelist catAccCookies=1
Quantcast Choice or any other solution based on IAB TCF 2.0 – For Google ads (AdSense) whitelist tcf-google, tcf-no-gdpr
Make sure Dynamic blocks are set to Client-side insert (tab ⚙ / tab General). For more details please check How to show ads based on visitors’ consent .
Will Ad Inserter work when jQuery is deferred?
Yes!
Ad Inserter uses plain JavaScript code on front-end and does not depend on jQuery library.
How to minimize redirects?
Ad Inserter does not do any redirects, it only inserts ad codes as configured.
If you see any report (for example from GTmetrix) suggesting to minimize redirects you need to first check where the redirects are located (on which page or domain) – if they are on other (ad network) domains you don’t control, then there is nothing you can do (nobody except ad network can change this).
For details please check this page: How to optimize plugin settings
How can I report security bugs?
You can report security bugs through the Patchstack Vulnerability Disclosure Program. The Patchstack team help validate, triage and handle any security vulnerabilities. Report a security vulnerability for Ad Inserter. Report a security vulnerability for Ad Inserter Pro.
What is plugin usage tracking?
When enabled, the information regarding WordPress environment and Ad Inserter usage will be collected and sent to plugin developers (once per month and on events like plugin activation/deactivation). See detailed explanation below.
Privacy Policy – Plugin Usage Tracking
When enabled, the information regarding WordPress environment and Ad Inserter usage will be collected and sent to plugin developers (once per month and on events like plugin activation/deactivation).
This is completely optional and can be disabled at any time. So if you have opted in (by clicking Allow when asked for permission) and now you would like to disable tracking, you should go to tab ⚙ / tab General, select Disable for Plugin usage tracking and save settings.
If this setting is not available then you have not selected any option yet – tracking is disabled unless explicitly enabled by clicking Allow when asked for permission (or when this setting is set to Enable).
What data is collected: Ad Inserter version, activation status, number of active blocks, date of installation, date of last saved settings, status of review notice and remote debugging, block class name, location, website url and name, WordPress version, language, text direction, charset, number of posts, active theme and version, list of installed plugins, PHP version, server name, IP address (used to determine country), site count for multisite installations, deactivation reasons and details (if provided).
Ad Inserter is only a plugin for WordPress content management software. It works together with WordPress, other installed plugins and selected theme.
This data provides information to make the plugin to be compatible with as many environments as possible, to test the plugin with commonly used plugins and themes, to understand why users deativate (and uninstall) the plugin and to get ideas to make improvements to the plugin.
If you are not happy to reveal this information and you have opted in, simply disable usage tracking as described above.
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