Onlinefotka Schema Markup

Onlinefotka Schema Markup adds structured data in JSON-LD format to your pages, so Google and other search engines understand your content and can show rich results – stars, prices, availability, FAQ, breadcrumbs, events, recipes and more.

Everything is included for free – no “Pro” version, no license key.

25 schema types

Article (BlogPosting, NewsArticle…), WebPage, Product (offers, shipping, return policy, variants), Local Business (60+ business types, opening hours, geo), Review (of a product, book, course, event, business, recipe, software, movie, game, music, organization, vehicle or podcast), FAQ, How-to, Recipe, Event, Course, Job Posting, Service, Software Application, Video, Person, Book, Dataset, Profile Page, Discussion Forum, Q&A Page, Image License, Vehicle Listing, Podcast Episode, Movie Carousel and Custom JSON-LD markup.

Field mapping – set once, used everywhere

For every field choose where the value comes from:

• title, content, excerpt, permalink, dates, author, featured image, site name, logo…
• WooCommerce : price, sale price, currency, SKU, GTIN / EAN, stock status, average rating, review count, brand, weight, categories
• any custom field (post meta) or ACF field
• a fixed value
• a new field that you fill in on each post
• ratings from visitors – a star widget below the content collects votes (one per visitor, IP addresses stored only as hashes)

Any value can be changed on a single post in the “Schema Markup” box of the editor, which also shows the generated JSON-LD and missing required fields.

Display rules

Use a schema on all singular pages, the front page, all posts of a type (posts, pages, products…) or on specific posts, pages and categories – and exclude others.

Site-wide schemas

• Organization (including Online Store, Local Business and 25 other types) or Person with logo, contact point and social profiles (knowledge graph)
• WebSite with the search box
• Breadcrumbs (BreadcrumbList) with a configurable middle level (category, product category…) and the [ofsch_breadcrumbs] shortcode for visible breadcrumbs