Project spotlight / From the available work
Choice Universal Form Tracker for Google Tag Manager
Track Contact Form 7, Gravity Forms, Ninja Forms, Elementor and Avada form submissions in Google Tag Manager, with UTM and click ID attribution.
A considered approach to websites, stores and content platforms.
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A closer look at the WordPress projects, ideas and community behind @jaffray.
01 / A body of work
Public projects and source-backed details. A place to discover the work and follow it back to its home.
Install and rating summaries cover 2 available first-page projects, not an estimate for the whole portfolio. Install counts are source-reported figures, not unique people.
Topics from the available project listings.
Project spotlight / From the available work
Track Contact Form 7, Gravity Forms, Ninja Forms, Elementor and Avada form submissions in Google Tag Manager, with UTM and click ID attribution.
02 / The project library
No themes are listed for this account in the selected source.
Read the full bio ↗I build plugins for Choice OMG, a marketing agency in Edmonton. My most recent release, Riskloom Fraud Screening for Signifyd, screens WooCommerce orders against Signifyd ’ s fraud API before they ship. Choice Universal Form Tracker, a lead-tracking plugin for client sites, is in review now.
Read their story ↗I ’ ve had a WordPress.org account since 2015, mostly as a plugin user. Writing for the directory is newer: both plugins here came out of problems on real client sites, not side projects.
Badges shown on the WordPress.org profile describe community participation; they are not FinderPress certifications.
This independent directory portfolio is based on public WordPress.org listings. It is not a claimed account or verification of identity. For current details and support, follow the official links.
Source: WordPress.org public profile · Snapshot checked Oct 19, 2026. Excerpts and selected activity; details may change at the source.