Build the funnel that fits your campaign BlitzFunnel is a WordPress funnel builder for creating focused marketing funnels without requiring WooCommerce. Instead of forcing every campaign into the same funnel structure, BlitzFunnel lets you decide how visitors move through your campaign. Capture a le
PricingFree downloadThe WordPress.org download is free. Pro versions, add-ons or external services may cost extra.
CompatibilityRequires WordPress 6.2 and PHP 7.4.
SourceWordPress plugins · Oct 18, 2026
01 / Source details
About this tool.
Build the funnel that fits your campaign
BlitzFunnel is a WordPress funnel builder for creating focused marketing funnels without requiring WooCommerce.
Instead of forcing every campaign into the same funnel structure, BlitzFunnel lets you decide how visitors move through your campaign.
Capture a lead first, send visitors directly to an offer, show a thank-you page, deliver a lead magnet by email, follow up with an email sequence, or combine these steps to match your campaign.
Flexible funnel paths
Your funnel does not have to follow one fixed sequence. Configure the steps you need for each campaign.
Capture the visitor’s email address, show an optional thank-you page with an offer call-to-action or soft product pitch, and continue with an automated email sequence containing your offer link.
Direct offer with follow-up
Landing Page → Offer → Follow-Up Emails
Send visitors directly to an offer while using configured follow-up emails with offer links when your campaign needs continued communication.
Capture and send directly to the offer
Landing Page → Opt-In → Offer
Capture the lead and send the visitor directly to the offer after submission. You can use this path without an email follow-up sequence.
Direct offer
Landing Page → Offer
Send visitors directly from the landing page to an offer when lead capture is not needed for that campaign.
The funnel path is configurable, so you can choose the workflow that fits the campaign instead of adapting every campaign to a fixed funnel.
A simple way to think about BlitzFunnel
A funnel can use some or all of these building blocks:
Lead Magnet: Landing Page → Opt-In → Thank You Page → Email With Attachment → Follow-Up Emails
Affiliate Campaign: Landing Page → Opt-In → Offer → Follow-Up Emails With Offer Link
Direct Offer: Landing Page → Offer
Short Lead Capture: Landing Page → Opt-In → Offer
Landing pages
Create dedicated landing pages for your campaigns without changing the design of your main WordPress website.
BlitzFunnel funnel pages are designed to operate independently from your active WordPress theme. You can continue using your preferred theme or page builder for the rest of your website.
Use the funnel path that matches your promotion instead of forcing every affiliate campaign into the same sequence.
Lead generation funnels
Build a lead-generation workflow around the amount of information you need from a visitor.
For example:
Landing Page → Opt-In → Thank You → Nurture Emails
Or:
Landing Page → Opt-In → Offer
This makes BlitzFunnel useful for list building, lead magnets, product education, affiliate campaigns, and other campaigns where the visitor journey matters.
SaaS waitlists and pre-launch campaigns
Create a landing page for your upcoming product, collect interested visitors when appropriate, and configure a follow-up sequence to keep them informed.
A simple waitlist can use:
Landing Page → Opt-In → Thank You → Follow-Up Emails
Templates and niche copy
Starting from a blank page can make funnel building unnecessarily difficult.
BlitzFunnel includes starter landing page templates and pre-written niche copy to give you a practical starting point.
Available niche examples include:
Health
Finance
Beauty
SaaS
Make-money-online
Other marketing niches
Choose a starting point and customize the content, branding, images, forms, emails, and offer links for your campaign.
Guided funnel builder
The funnel setup wizard walks you through the main steps of creating a campaign.
Use the guided workflow to configure:
Your landing page
Opt-in behavior
Thank-you page
Offer destination
Email sequence
Email delivery
Funnel content
Live preview helps you see your funnel as you build it.
Email delivery
BlitzFunnel provides built-in email delivery options for automated follow-up sequences.
The plugin supports:
SMTP
PHP mail
Email queue
WordPress cron scheduling
Plain-text emails
HTML emails
Merge tags
Email attachments
Configure email delivery from:
BlitzFunnel → Settings → Email Delivery
For production email delivery, configure an SMTP server or supported email provider.
Spam protection without CAPTCHA
BlitzFunnel uses built-in honeypot protection and rate limiting to help reduce automated spam submissions.
Visitors do not need to solve CAPTCHA puzzles when submitting an opt-in form.
Lead management and WordPress privacy tools
Lead information is stored on your WordPress installation.
BlitzFunnel integrates with WordPress personal data export and erase tools for applicable lead records.
Site owners remain responsible for their privacy policy, consent practices, data retention, email practices, and other requirements applicable to their websites.
Funnel sign-up tracking
The free plugin provides sign-up counts for your funnels.
Use the dashboard to see how many sign-ups your funnels have captured.
Additional analytics and campaign tracking capabilities are available separately in BlitzFunnel Pro.
Who is BlitzFunnel for?
BlitzFunnel can be useful for:
Affiliate marketers
Bloggers and content creators
SaaS founders
Coaches and consultants
Course creators
Agencies
Small businesses
Product marketers
WordPress site owners building lead-generation campaigns
Free plugin features
The free plugin includes the core tools needed to create and run lead-generation funnels:
Guided funnel builder wizard
Unlimited funnels
Unlimited follow-up emails
Starter landing page templates
Email-capture landing templates
20+ niche landing themes
Niche copy presets
Inline opt-in forms
Popup opt-in forms
Consent checkboxes
Configurable opt-in and direct-offer paths
Optional thank-you page with offer call-to-action
Automated email follow-up sequences
Day-based email scheduling
Time-based email scheduling
Plain-text emails
HTML emails
SMTP delivery
PHP mail delivery
Email queue
WordPress cron scheduling
Email attachments
Merge tags
Sign-up counts per funnel
Lead management
WordPress personal data export and erase tools
Honeypot spam protection
Rate limiting
Optional “powered by” footer credit
No WooCommerce requirement
No Appestra account required
BlitzFunnel Pro
BlitzFunnel Pro provides additional functionality for users who need more advanced funnel building, analytics, tracking, email, and automation capabilities.
Pro features include additional funnel types, analytics and campaign tracking, lead export, funnel duplication, advanced tracking, additional email delivery options, and other advanced capabilities.
The free plugin remains useful on its own and does not require an Appestra account.
Optional footer credit
BlitzFunnel does not require a footer credit on your funnel pages.
See it in action
Screenshots & previews.
The funnel builder wizard guides you through building a complete funnel step by step.A published landing page with an inline opt-in form on a theme-independent layout.The email sequence editor showing day- and time-based scheduling for each follow-up.The funnel dashboard displaying leads captured per funnel.Email delivery settings showing SMTP configuration and spam protection options.The niche copy preset library with pre-written copy for health, finance, SaaS, and more.Offer link settings on the funnel Basics tab.Personal data export and erase tools for lead records matched by email.
02 / Source details
Getting started.
01Install BlitzFunnel from Plugins → Add New in your WordPress dashboard, or upload the plugin files to /wp-content/plugins/blitzfunnel .
02Activate BlitzFunnel through the Plugins screen.
03Go to BlitzFunnel → Create Funnel to launch the setup wizard.
04Choose the funnel path that matches your campaign.
05Configure your landing page, opt-in behavior, thank-you page, offer link, and email sequence as needed.
06Configure email delivery under BlitzFunnel → Settings → Email Delivery when using email follow-up.
07Publish your funnel and start your campaign.
03 / Source details
Frequently asked questions.
Do I need WooCommerce to use BlitzFunnel?
No. BlitzFunnel does not require WooCommerce.
It is designed for lead-generation and offer funnels where the destination can be an affiliate offer, product page, external checkout, booking page, SaaS signup page, or another URL.
Does every funnel require an opt-in form?
No. Opt-in is configurable.
You can build a funnel that captures a lead before continuing, or configure a direct-offer path when lead capture is not needed for that campaign.
Can I send visitors directly to an offer from my landing page?
Yes. You can configure the landing page to send visitors directly to your offer.
Can I send visitors to an offer immediately after they opt in?
Yes. You can configure the funnel to send the visitor directly to the offer after the opt-in instead of showing a thank-you page.
Can I show a thank-you page after an opt-in?
Yes. A thank-you page can be used after an opt-in and can include an optional offer call-to-action and soft product pitch.
Can I use a thank-you page without making an offer?
Yes. The thank-you page can simply confirm the submission and continue the funnel without an offer call-to-action.
Can I use email follow-up with a direct offer?
Yes. You can configure follow-up emails with offer links when your campaign needs continued communication after the direct-offer path.
Can I choose not to send follow-up emails?
Yes. Email follow-up is configurable. A funnel can send visitors directly to an offer without requiring an email sequence.
Can I build a lead magnet funnel?
Yes. A common setup is:
Landing Page → Opt-In → Thank You → Email With Attachment
You can attach a PDF, checklist, ebook, worksheet, ZIP file, or another supported file to the email.
Do I need a separate lead magnet delivery plugin?
Not for a basic lead magnet delivered as an email attachment. BlitzFunnel can capture the lead and send the configured email with its attachment as part of the follow-up sequence.
Can I attach files to follow-up emails?
Yes. You can attach supported files such as PDF lead magnets or ZIP downloads to follow-up emails.
Attachments are stored in your WordPress media library.
Can I build an affiliate marketing funnel?
Yes. You can capture leads before an offer, send visitors directly to an affiliate offer, or use follow-up emails containing your offer link.
Can I build a SaaS waitlist?
Yes. A typical setup is:
Landing Page → Opt-In → Thank You → Follow-Up Emails
Can I use BlitzFunnel for coaching or consulting?
Yes. Capture prospects and direct them to your booking or consultation page, with or without a follow-up sequence depending on your campaign.
Can I use BlitzFunnel for webinars?
Yes. Create a registration funnel, capture leads when needed, and use follow-up emails for reminders or additional information.
Can I use BlitzFunnel for course launches?
Yes. Use a landing page to collect pre-launch interest and configure follow-up emails around your launch.
Is BlitzFunnel a general-purpose page builder?
No. BlitzFunnel is focused on dedicated funnel pages and the visitor journey around lead capture, follow-up, and offers.
You can continue using your preferred WordPress theme or page builder for the rest of your website.
Do I need a separate email marketing plugin?
No for the built-in follow-up workflow. BlitzFunnel provides email sequence creation and delivery options.
Can I use my own SMTP server?
Yes. Configure your SMTP host, port, username, and password under BlitzFunnel → Settings → Email Delivery.
Can I send HTML emails?
Yes. Follow-up email steps support plain-text and HTML messages.
Can I use merge tags in emails?
Yes. Email sequences support the available BlitzFunnel merge tags.
How many funnels can I create?
Unlimited. The free plugin supports unlimited funnels and follow-up emails.
What analytics are included in the free plugin?
The free plugin provides sign-up counts for your funnels.
Additional analytics and campaign tracking capabilities are available in BlitzFunnel Pro.
Can I export my leads?
CSV lead export is available in BlitzFunnel Pro.
The free plugin integrates with WordPress personal data export and erase tools for applicable individual lead requests.
Can I duplicate a funnel?
Funnel duplication is available in BlitzFunnel Pro.
The free plugin supports unlimited funnels, so you can create additional funnels whenever needed.
Does BlitzFunnel use CAPTCHA?
No. BlitzFunnel uses honeypot protection and rate limiting to help reduce automated spam submissions.
Does BlitzFunnel add a footer credit to my funnel pages?
No, not by default. You can optionally enable a small credit under BlitzFunnel → Settings → Basics.
Are my leads sent to Appestra?
No. Lead records and funnel content remain on your WordPress installation and are not sent to Appestra by the free plugin.
Optional anonymous usage statistics can be enabled separately by the site administrator.
Does BlitzFunnel help with privacy requests?
BlitzFunnel registers exporters and erasers under Tools → Export Personal Data and Tools → Erase Personal Data for applicable lead records.
Site owners remain responsible for their own privacy policy, consent practices, data retention, and legal compliance.
Does BlitzFunnel require an Appestra account?
No. The free plugin does not require an Appestra account.
Does BlitzFunnel require a credit card?
No. The free plugin can be used without entering payment information.
Is BlitzFunnel free?
Yes. The free plugin includes the core funnel-building functionality, including unlimited funnels, landing page templates, opt-in forms, automated follow-up emails, email attachments, and offer links.
Does BlitzFunnel have a Pro version?
Yes. BlitzFunnel Pro provides additional advanced funnel, analytics, tracking, email, and automation capabilities.
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