Icegram Engage helps you create popups, opt-in forms, and call-to-action (CTA) messages to capture leads and communicate with visitors—without requiring coding skills. The plugin provides multiple message types such as popups, header and footer bars, slide-ins, inline messages, and overlays. You can
PricingFree downloadThe WordPress.org download is free. Pro versions, add-ons or external services may cost extra.
CompatibilityRequires WordPress 3.9 and PHP 7.1.
SourceWordPress plugins · Oct 18, 2026
01 / Source details
About this tool.
Icegram Engage helps you create popups, opt-in forms, and call-to-action (CTA) messages to capture leads and communicate with visitors—without requiring coding skills.
The plugin provides multiple message types such as popups, header and footer bars, slide-ins, inline messages, and overlays. You can control when and where messages appear using display rules like page targeting, time delays, scroll position, and user actions.
Create different message types like popups, header and footer bars, slide-ins, inline messages, and overlays.
Each format is designed to collect signups, promote offers, or highlight important updates.
You control when and where messages appear on specific pages, after a delay, on scroll, or based on user actions so they feel relevant, not intrusive.
Icegram Engage is ideal for blogs, business sites, and online stores that want visitors to take action instead of leaving.
LEAD GENERATION AND EMAIL LIST BUILDING PLUGIN
Icegram Engage is your ultimate toolkit for transforming website visitors into loyal subscribers and customers.
This powerful plugin offers advanced targeting options (a wide range of popups, floating hello bars, slide-ins, optins, exit triggers, forms, and more), split testing, call-to-action elements, and high-converting templates—all without having to write a single line of code.
★★★★★
👉 Best Popup plugin ever come across! I really love this plugin. It’s one of the best popup plugins I have ever used. I have tried other prominent plugins, but none has provided such top-notch performance. I use this plugin on almost all of my websites. It’s definitely worth buying compared to other high-priced plugins with fewer functionalities. – liltrucks
Turn your website into a conversion machine
Convince and Convert visitors to leads with crafted marketing templates
Drive website visitors with header/footer bars
Communicate with customers through support pages/landing pages
Attract your audience with CTA or Call-to-Action elements
Reduce bounce rate with relevant resources/lead magnets
Retain customers with interactive mini-games & coupon codes
Icegram Engage’s popup maker offers mobile-responsive optins, ensuring a seamless user experience:
Lightbox popups
Email optin popups
Lead gen popups
Video popups
Exit-Intent popups
Scroll-Triggered popups
Timed popups
Click-Triggered popups
Full-Screen overlay popups
Slide-In popups
eCommerce popups
Entry popups
Boost your revenue and email lists with smart targeting and personalization. Deliver the right messages to the right audience at the right time.
★★★★★
👉 Great even for a novice! An easy-to-use plugin that even a novice can figure out. Very pleased with the various features this plugin offers. – JConstantin99
Beyond popups, Icegram Engage has other lead capture message styles
Action bars / Header-Footer bars / Hello bars
Toast Notifications
Slide-ins / Messengers
Full-Screen Popus / Overlays / Welcome Mats
Inline Blocks
Tabs
Sidebars
Interstitials
Ribbons
Stickies
Badges
Seamlessly integrate with popular email platforms, leverage in-depth analytics, and enjoy excellent support— all for free.
Drive brand leads affordably with Icegram Engage. Build your newsletter list and increase visitor returns with this CTA plugin, acquiring high-quality leads at no cost.
★★★★★
👉 Great plugin for lead generation We’ve been using Icegram Engage as well as the compatible Email and Newsletter plugin from Icegram for blog subscription and lead generation forms. It’s easy to set up and it does what it’s supposed to do. Thank you! – IrinaT
Learn how to install the Icegram Engage plugin and get started – Installation Guide
View all documentation to harness the power of optins – Knowledge Base
WHAT MAKES ICEGRAM ENGAGE A BETTER WORDPRESS LEAD GENERATION & CTA PLUGIN THAN ITS COMPETITORS? Icegram Engage is a responsive lead capture plugin with growth-focused features and no bloats.
1. Seamless integration with top email marketing platforms
Connect effortlessly with leading Email Service Providers (ESPs), including Icegram Express , MailChimp, AWeber, Campaign Monitor, ActiveCampaign, AWS, Sendgrid, Constant Contact, MailPoet, GetResponse, InfusionSoft, Sparkpost, and more. Automate email campaigns when new leads arrive. Set up autoresponders to automate your email campaigns whenever a new lead arrives.
2. Diverse popup styles and opt-in forms
Create a variety of lead conversion forms, from eye-catching popups to mobile-responsive lightbox subscription boxes, CTAs, action bars, and more – all with Icegram Engage, and all for free.
3. Mobile responsive templates and themes
Icegram Engage gallery offers a wide range of mobile-responsive templates, ensuring your messages look flawless on any device. Seamless viewing, every time.
4. Unlimited popups and lead acquisition campaigns
With Icegram Engage, you’re not limited by the number of lead acquisition campaigns. Experience the freedom of a truly free WordPress opt-in plugin.
5. Precise targeting and display rules
Reach your audience with pinpoint accuracy. Target specific pages and device users, and schedule campaigns with unmatched precision.
★★★★★
👉 Wonderful plugin: My Game Changer from 2020! I discovered Icegram plugins at the start of 2020. I have tried many related plugins. I ended up buying two of Icegram’s plugins. Very impressed. – oneirishrover
6. 50+ High-converting templates
Take your business to the next level with our premium collection of 50+ high-converting opt-in popups. Skyrocket your lead generation efforts without breaking the bank. Explore all templates and demos in our Template Gallery .
7. Advanced customization options
Tailor your campaigns with custom CSS & JS code for a truly personalized touch without installing third-party plugin.
8. Eye-catching popup animations
Grab your visitors’ attention with eye-catching animations for your email popups, messages, and action bars.
9. Lazy load for enhanced performance
Keep your website running smoothly by using the “Lazy Load” option to load Icegram Engage campaigns after default scripts. Avoid conflicts with our “Lazy Load” option.
10. Smart retargeting for better user experience
Personalize campaigns based on visitor sessions, days, or even years. Engage your audience with CTA buttons and trigger retargeting for better user experiences.
★★★★★
👉 5+ Years of Outstanding Performance! Five years of phenomenal results, satisfaction and counting! Icegram Engage has never let me down. It’s an incredible popup plugin & still the best! – Markarayner
11. Use shortcodes for easy campaign display
Effortlessly display messages, campaigns, CTAs, and popups on any page or blog post using our handy shortcodes.
12. Professional popups with no enforced branding
Most popular plugins out there in the same space force users to display their brand under the “powered by” section. Icegram Engage is an open-source WordPress lead generation popup plugin that puts your brand first – no forced branding.
13. Duplicate campaigns with a single click
Save time on repetitive tasks by duplicating existing campaigns effortlessly.
14. Sleek user interface and elegant design
With Icegram Engage, you can effortlessly create unlimited popups and captivating Calls-to-Action (CTAs). This user-friendly WordPress popup plugin is tailor-made for lead generation.
15. WPML plugin compatibility
Icegram Engage seamlessly integrates with the latest WPML plugin, allowing you to provide regional language content to your audience.
Unlock your WordPress website’s full potential with Icegram Engage. Download now and explore the future of popup marketing!
Explore Icegram Engage’s official features page for detailed info.
★★★★★
👉 5X More Engagement than Optinmonster When COVID-19 hit, Icegram Engage became our go-to weapon. It’s not just about surviving; it’s about thriving, and Engage has made that possible. This incredible tool has taken our member outreach to unprecedented heights, all while keeping things incredibly user-friendly. Explored all the popup plugins out there & this is the best WordPress popup plugin I have ever used..Plus it is easy to use and the free themes are fun to help fit our messages as we need them. Wave goodbye to the competition, including Optinmonster – Icegram Engage is the unbeatable choice! – mimdoc
BEST SUITED FOR
Bloggers
Freelancers with little or no money
Small businesses
Business consultants
Store owners
eCommerce websites
WooCommerce users
Developers
Journalists
Educational institutions / coaches
NGOs / Non-profits
Affiliate marketers
Marketing agencies
How Icegram Engage caters to them all?
Lead optin and forms for bloggers
Business messages for entrepreneurs
Call back for business consultants
Retaining coupons for store owners
Action bars for journalist websites
Review modules for health sectors
Advanced blocks for developers
Non-intrusive popups for agencies
Lead magnets for fitness gurus
CTAs for affiliate marketers
Want to know how you can use Icegram Engage to boost your profits? Read this – Icegram Engage Use Cases [best pop-up examples included]
THE FREE PLUGIN IS GOOD. BUT ICEGRAM ENGAGE PREMIUM IS EXCEPTIONAL!
While the free version of our plugin provides valuable features, Icegram Engage Premium takes your experience to the next level, offering an array of enhanced functionalities and capabilities.
Quick analytics to track campaign performance
Exit-intent popup campaigns to convince abandoning visitors
100+ premium templates with improved UI
10+ advanced campaign animations and transitions
A/B testing campaign
Non-intrusive stickies to showcase messages
Show Icegram messages on Non-WordPress websites
Target optins based on geo-location
Fullscreen popups and interstitial messages for better conversion and leads
WHY 20K+ PEOPLE TRUST ICEGRAM ENGAGE
01Automates smart email marketing campaigns
02Robust support & growth-focused templates
03No design or development skills required
04Dedicated product docu
See it in action
Screenshots & previews.
Different Icegram Engage messagesHigh converting design templatesThe Icegram Engage workflowEditing an Icegram Engage campaign - add multiple messages, edit them, full HTML editor, themes and moreTarget your Icegram Engage message using these display rules
02 / Source details
Getting started.
01Unzip and upload contents of the plugin to your /wp-content/plugins/ directory
02Activate the plugin through the ‘Plugins’ menu in WordPress
03Click on ‘Icegram Engage’ option within WordPress admin sidebar menu
03 / Source details
Frequently asked questions.
Messages look broken / formatting is weird…
This is most likely due to CSS conflicts with the current theme. We suggest using simple formatting for messages. You can also write custom CSS in your theme to fix any problems.
Extra Line Breaks / Paragraphs in messages…
Go to HTML mode in content editor and pull your custom HTML code all together in one line. Don’t leave blank lines between two tags. That should fix it.
How do I add custom CSS for messages?
You can use custom CSS/JS inline in your message HTML. You can also use your theme’s custom JS / CSS feature to add your changes.
Optin Forms / Mailing service integration…
You can embed any opt-in / subscription form to your Icegram Engage messages using HTML code. You may even use a shortcode if you are using a WP plugin from your newsletter/lead capture service.
Use the “Embed Form” button above the text editor to paste in HTML code from your mailing list service and let Icegram Engage automatically “clean it up” for usage in Icegram Engage messages.
Preview does not work / not refreshing…
Doing a browser refresh while previewing will not show your most recent changes. Click the ‘Preview’ button to see a preview with your latest changes.
Can I use shortcodes in a message?
Yes! Messages support shortcodes. You may need to adjust CSS so the shortcode output looks good in your message.
I can’t find a way to do X…
Icegram Engage is actively developed. If you can’t find your favorite feature (or have a suggestion) contact us. We’d love to hear from you.
I’m facing a problem and can’t find a way out…
Contact Us, provide as much detail of the problem as you can. We will try to solve the problem ASAP.
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