MxChat – AI Chatbot & Content Generation for WordPress

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About this tool

MxChat is the most powerful free AI chatbot and content generation plugin for WordPress — connecting your website to ChatGPT, Claude, Gemini, Grok, DeepSeek, and 100+ AI models through a single, easy-to-use interface. Train your AI chatbot on your website content, WooCommerce products, PDFs, YouTube videos, and more using advanced RAG (Retrieval-Augmented Generation) technology. Now with a built-in AI Content Generator to create full blog posts and landing pages complete with images, SEO metadata, and inline AI editing. Documentation | Demo Videos Why Choose MxChat as Your WordPress AI Chatbot? ✅ 6 Major AI Providers in One Plugin : OpenRouter, OpenAI GPT, Claude, Gemini, xAI Grok, and DeepSeek – switch between 100+ models instantly ✅ Train on Your Website Data : Advanced RAG technology learns from sitemaps, PDFs, URLs, YouTube videos, or manual input for ultra-relevant responses ✅ Live Agent Handoff via Slack : Seamlessly escalate from AI to human support when customers need personal assistance ✅ Real-Time Debug Panel : See exactly what your chatbot retrieves and triggers with our admin testing interface ✅ Boost Sales with WooCommerce : Product cards, cart management, and AI-powered shopping assistance ✅ AI Content Generator : Create full blog posts and landing pages with AI-generated images, SEO metadata, and real-time preview editing ✅ Extensive Add-On Ecosystem : Forms, moderation, recommendations, theme customization, and more 🎬 Quick Setup with MxChat – Learn how to quickly setup and understand how your chatbot works 📦 Optional Premium Add-Ons Extend the free plugin with these optional premium features: MCP Server Add-On – Turn your MxChat install into a Model Context Protocol server so Claude, ChatGPT, and Claude Code list transcripts, push knowledge, and inspect bots natively — JSON-RPC 2.0 + OAuth + bearer auth, no per-message fees Advanced Content Editor Add-On – Smart internal linking, AI image management, readability analysis, Google Search Console integration, advanced SEO optimization, and 30-day AI Content Calendar for automated blog scheduling WooCommerce Add-On – AI-powered shopping assistance with product-aware conversations, native product cards with images and pricing, upselling and recommendations, order inquiry handling, cart management, and real-time inventory awareness Forms Add-On – Capture leads and data with custom in-chat forms MxChat Anywhere Add-On – Deploy your chatbot on any website with one script tag — Shopify, Squarespace, Wix, static HTML, and more AI Chatbot Theme Customizer Add-On – Instantly design chatbot themes with natural language using AI Multi-Bot Add-On – Run unlimited AI chatbots with custom knowledge and personalities Image Analysis Add-On – Enable AI-powered image analysis and OCR inside chats 👉 Visit our website to view all add-ons Core Features That Set MxChat Apart 🟢 100+ AI Models – Access ChatGPT, Claude, Gemini, Grok, DeepSeek, and 100+ models from OpenRouter with a single plugin 🟢 Lead Management Dashboard – Dedicated Leads tab inside Transcripts shows every captured email and name deduplicated by lead, with filters, bulk delete, CSV export, and one-click jump to each lead’s latest conversation 🟢 Chat Transcripts Dashboard – Review all conversations, analyze chat history, track user engagement, and see exactly which knowledge sources the AI used for each response 🟢 WooCommerce Product Training – Train your AI chatbot on your entire product catalog including descriptions, pricing, SKUs, and categories for intelligent shopping assistance 🟢 Live Agent Handoff – Seamlessly escalate conversations from AI to human support via Slack when customers need personal assistance 🟢 ACF Field Control – Choose exactly which Advanced Custom Fields are included in your knowledge base—perfect for excluding private notes or internal data 🟢 Advanced Action Recognition – Trigger Phrases use a smart vector embedding system to understand user intent and fire lead capture, appointments, redirects, and custom actions automatically — precise, deterministic control over when each action runs 🟢 AI Tools (Function Calling) – Let the chatbot decide on its own when to run an enabled action straight from natural language, with no phrases to set up. Use Trigger Phrases, AI Tools, or both together (function calling needs a tool-capable AI model) 🟢 Document Processing – Let visitors upload and chat with PDFs and Word documents directly on your frontend 🟢 Pinecone Vector Storage – Optional lightning-fast knowledge retrieval for large datasets and enterprise-scale deployments 🟢 Web Search Integration – Brave search provides real-time information beyond your knowledge base 🟢 AI Content Generator – Create full blog posts and landing pages from a prompt with AI images, SEO metadata, real-time preview, and inline AI editing via chat 🟢 Image Generation – OpenAI GPT Image and Google Imagen for visual content creation within chat conversations 🟢 Streaming Responses – Real-time response streaming for OpenAI, Claude, Grok, and DeepSeek models for the fastest possible chat experience 🟢 REST API – Bearer-token endpoints to read transcripts, push knowledge, and bulk-delete sessions — wire MxChat into n8n, Zapier, analytics dashboards, GDPR workflows, or your own agents Choose from 100+ Premium AI Models Access the world’s most advanced AI models based on your specific needs: OpenRouter : 100+ models from multiple providers with a single API key – including OpenAI, Anthropic, Google, Meta, Mistral, and more! OpenAI : GPT-5.5, GPT-5.4, GPT-5.4 Mini, GPT-5.4 Nano, GPT-5.3 Chat, GPT-5.2, GPT-5.1 Chat Latest, GPT-5.1, GPT-5, GPT-5 Mini, GPT-5 Nano Anthropic Claude : Claude Opus 4.8, Claude Opus 4.7, Claude Opus 4.6, Claude Sonnet 4.6, Claude Opus 4.5, Claude Sonnet 4.5, Claude Opus 4.1, Claude Haiku 4.5, Claude 4 Opus, Claude 4 Sonnet X.AI : Grok 4.1 Fast (Reasoning) , Grok 4.1 Fast (Non-Reasoning) , Grok 4, Grok-3, Grok-3 Fast, Grok-3 Mini, Grok-3 Mini Fast Google Gemini : Gemini 3.8 Flash, Gemini 3.7 Flash, Gemini 3.6 Flash, Gemini 3.5 Flash, Gemini 3.1 Pro, Gemini 3 Flash, Gemini 3.5 Flash-Lite, Gemini 3.1 Flash-Lite, Gemini 2.5 Pro, Gemini 2.5 Flash, Gemini 2.5 Flash-Lite DeepSeek : DeepSeek V3 Lead Management Dashboard — Turn Chat Traffic Into a Real Lead List Every email and name your chatbot captures now lands in one clean, sortable dashboard — so you can finally see your leads as a list instead of hunting through individual transcripts. What You Get: One Row Per Lead — emails captured across multiple sessions are automatically deduplicated, so each lead appears once with a conversation count and a “last seen” timestamp Top Pages Capturing Leads — instantly see which pages on your site are driving the most lead captures; click any page to filter the list to leads from that page only Powerful Filtering — search by email or name, filter by date range (24h / 7d / 30d / 90d / all-time), or filter by status (leads with a conversation vs. orphan leads who submitted the form but never chatted) Orphan Lead Tracking — visitors who drop their email in the pre-chat form but never send a message are surfaced separately so you never lose a captured contact One-Click View Conversation — jump from any lead straight into their latest full conversation in the transcripts viewer Bulk Delete + CSV Export — select multiple leads to delete or export in one action; CSV export supports email-only or email + name + conversation count + last-seen + top page Clean, Responsive, Native — works beautifully on desktop, tablet, and phone with the same polished dashboard feel as the rest of MxChat Zero Setup, Zero Migration — uses your existing chat data, no new database tables, no configuration — turn on lead capture and the dashboard just works Perfect for sales teams managing inbound leads, agencies reporting to clients, and anyone who wants to see the actual ROI of their chatbot at a glance without digging through individual conversations. AI Content Generator — Create Blog Posts & Landing Pages with AI MxChat includes a built-in AI Content Generator that lets you create full blog posts and landing pages directly from your WordPress dashboard — no external tools or copy-pasting required. How It Works: Describe Your Content — Enter a topic, title, or detailed prompt and choose between a blog post or landing page layout AI Generates Everything — The AI produces fully styled HTML with responsive CSS, ready-to-publish content, and optional AI-generated images using OpenAI GPT Image, Gemini, or Grok Real-Time Preview — See your content exactly as it will appear on your site with a live scaled preview, including desktop and mobile viewport switching Edit with AI Chat — Use the built-in AI chat panel to request changes like “make the heading bigger” or “change the background to blue” — the AI updates your content in real time Publish Instantly — Content is saved as a native WordPress post or page with clean HTML, SEO metadata, and responsive design that works with any theme Key Content Generator Features: Choose from multiple AI models for content generation (GPT-5, Claude, Gemini, Grok, and more) AI-generated images placed directly into your content with automatic media library uploads SEO title and meta description generation for search engine optimization Built-in SEO analysis with real-time scoring and one-click AI auto-optimization Fullwidth and standard layout options with automatic theme compatibility Content history to revisit and manage previously generated posts Works with popular page builders and themes including Elementor, Bricks, Divi, Astra, Kadence, and more Optional Advanced Content Editor Add-On for Google Search Console analytics, smart internal linking, readability analysis, and advanced SEO optimization MxChat Anywhere — Deploy Your Chatbot on Any Website Your WordPress site powers the AI, but your chatbot doesn’t have to live there. The MxChat Anywhere Add-On lets you deploy your fully configured

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Getting started

Upload the mxchat-basic folder to the /wp-content/plugins/ directory. Activate the plugin through the ‘Plugins’ menu in WordPress. Navigate to the ‘MxChat’ settings page to configure your OpenAI API key and other settings.

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Frequently asked questions

What AI models does MxChat support? MxChat supports 100+ AI models including OpenAI GPT-5.5, GPT-5.1 Chat Latest, GPT-5, Anthropic Claude Opus 4.8, Claude Sonnet 4.6, Claude Haiku 4.5, Google Gemini 3.8 Flash, Gemini 3.1 Pro, xAI Grok 4, Grok 3, DeepSeek V3, and many more. With OpenRouter integration, you get access to models from OpenAI, Anthropic, Google, Meta, Mistral, and other providers with a single API key. How do I get API keys for the AI chatbot? For OpenAI, visit platform.openai.com and create an account. For Anthropic Claude, visit console.anthropic.com. For Google Gemini, visit ai.google.dev. For xAI Grok, visit x.ai. For DeepSeek, visit platform.deepseek.com. For OpenRouter (100+ models), visit openrouter.ai. Each provider offers different pricing tiers and free credits for new users. Can I train the AI chatbot on my website content? Yes. MxChat supports unlimited knowledge base training using RAG (Retrieval-Augmented Generation) technology. Import content from WordPress pages, posts, WooCommerce products, custom post types, PDFs, Word documents, text files, sitemaps, and manual Q&A entries. The AI chatbot will use your content to provide accurate, contextually relevant responses. What is RAG technology and how does it work? RAG (Retrieval-Augmented Generation) is an AI technique that retrieves relevant information from your knowledge base before generating responses. When a visitor asks a question, MxChat searches your trained content using vector embeddings, finds the most relevant matches, and provides that context to the AI model. This ensures accurate, factual answers based on your actual website content rather than generic AI responses. Does MxChat work with WooCommerce? Yes. MxChat includes full WooCommerce integration. The AI chatbot can be trained on your product catalog including titles, descriptions, pricing, SKUs, categories, and custom fields. Enable auto-sync to automatically update the knowledge base when products change. Your chatbot can answer questions about products, pricing, availability, and help customers find what they need. Can I customize the AI chatbot appearance? Yes. The free plugin lets you set the widget position (left or right), the greeting and placeholder text, and add your own custom CSS. The MxChat Theme Customizer add-on (Pro) handles the rest of the look: custom colors for around 20 widget elements, your own chatbot icon and avatar image, chat bubble size, light, dark and system themes, widget layouts, and a built-in CSS editor. Its AI Theme Generator lets you describe the design you want and generates the theme for you. How do I add the chatbot to my WordPress site? You can add the chatbot using the shortcode [mxchat_chatbot floating="yes"] for a floating widget or [mxchat_chatbot floating="no"] for an embedded chat. Alternatively, enable “Append to Body” in settings to automatically display the chatbot on all pages without shortcodes. Does MxChat support streaming responses? Yes. MxChat supports real-time streaming responses for OpenAI, Anthropic Claude, xAI Grok, and DeepSeek models. Streaming displays AI responses word-by-word as they’re generated, providing a faster, more engaging chat experience for your visitors. What is the Chat Transcripts feature? The Chat Transcripts dashboard provides comprehensive conversation management. View all chat histories, see detailed conversation flows, track which knowledge sources the AI used for each response, monitor user engagement, and analyze chat analytics including daily activity, peak hours, and user distribution. Can I see which content the AI chatbot used to answer questions? Yes. MxChat includes full knowledge source transparency. In the Chat Transcripts and the optional debug panel, you can see exactly which pages, posts, products, or Q&A entries the AI retrieved and used to generate each response, along with relevance scores. Is Pinecone vector database required? No. MxChat includes free, unlimited local vector storage in your WordPress database. Pinecone integration is optional and recommended only for enterprise-scale knowledge bases with thousands of entries requiring faster search performance. Does MxChat support multiple languages? Yes. The AI chatbot supports multi-language conversations and automatically responds in the language your visitors use. MxChat also supports right-to-left (RTL) languages like Arabic and Hebrew. How much do AI API calls cost? API costs depend on your chosen provider and model. OpenAI, Anthropic, Google, and others charge based on token usage. DeepSeek and Google Gemini offer generous free tiers. MxChat includes intelligent token optimization to minimize API costs. You can also set rate limits for guests and logged-in users to control usage. Is MxChat GDPR compliant? Yes. All conversation data is stored locally on your WordPress site, giving you complete control. Configure automatic data retention policies, export chat transcripts, or delete conversations as needed for compliance. Can I restrict chatbot access to certain users? Yes. MxChat includes role-based access controls. Restrict the chatbot to logged-in users only, specific user roles, or keep it public. You can also restrict specific knowledge base content to certain user roles. Does MxChat support live chat handoff? Yes. MxChat integrates with Slack for live agent handoff. When the AI cannot help or a visitor requests human support, conversations can be seamlessly transferred to your team via Slack. What are Actions and how do they work? Actions are capabilities your chatbot can perform — lead capture, appointment booking, support tickets, page redirects, image generation, web search, or custom JavaScript. MxChat gives you two ways to fire them, and you can use either one or both together: Trigger Phrases – the original system. A smart vector embedding match fires an action when a visitor’s message matches a phrase you’ve set up. Precise, deterministic control over exactly when each action runs. AI Tools (function calling) – the chatbot decides on its own when to run an enabled action, straight from natural language, with no phrases to configure. The easiest way to get started; it needs a tool-capable AI model. Manage both from the Actions area in your MxChat settings, which holds Trigger Phrases and AI Tools side by side. Can visitors upload documents to chat? Yes. Enable document uploads to let visitors chat with PDFs and Word documents. The AI extracts and processes document content in real-time, allowing contextual Q&A about uploaded files. Does MxChat support image generation? Yes. With OpenAI GPT Image and Google Imagen integration, the AI chatbot can generate images based on user descriptions directly within the chat conversation. How does the knowledge base auto-sync work? Enable auto-sync for posts, pages, WooCommerce products, or custom post types. When you publish or update content, MxChat automatically updates the knowledge base with the new information. No manual re-importing required. Can I use Advanced Custom Fields (ACF) with MxChat? Yes. MxChat fully supports Advanced Custom Fields. ACF field data is automatically included when importing content. Use the ACF Field Settings to control which custom fields are included or excluded from the knowledge base—perfect for hiding private notes or internal data from the chatbot. What embedding models does MxChat support? Built in: OpenAI (text-embedding-ada-002, text-embedding-3-small, text-embedding-3-large), Google Gemini embedding, and Voyage AI. You can also use any OpenAI-compatible embeddings endpoint — Ollama, LM Studio, vLLM, LocalAI, or Azure OpenAI — by configuring the Custom Provider under Settings, then enabling “Use custom provider for embeddings” and naming your embedding model (for example nomic-embed-text) in the Custom Embedding Model field. Both knowledge base indexing and live queries then use that endpoint. Re-index your knowledge base after changing embedding models so stored vectors match query vectors. Can I use a local model such as Ollama or LM Studio? Yes. MxChat’s Custom Provider setting accepts any OpenAI-compatible API endpoint, including locally hosted ones like Ollama, LM Studio, vLLM, and LocalAI. Point the Custom Provider base URL at your server, choose your chat model, and optionally enable “Use custom provider for embeddings” with a local embedding model such as nomic-embed-text or mxbai-embed-large to keep the entire pipeline — chat and vector search — on your own hardware with no per-token costs. Is there a free version of MxChat? Yes. MxChat is available for free on the WordPress plugin repository with full AI chatbot functionality. Premium add-ons are available for advanced features such as the Theme Customizer with its AI Theme Generator, and come with priority support. Can a license holder turn MxChat Pro off for one of their sites? Yes. On the Licenses page of their mxchat.ai account, the license holder can turn each site on or off and block new sites from activating the key. A site that is turned off shows its admin a notice and pauses Pro after three days, with settings and knowledge left as they are; turning it back on restores Pro within the hour, or straight away with Check license now on Pro & Extensions. Only the license holder can turn a site back on. Sites on a version older than 3.2.25 do not check in, so turning one off takes effect after it updates.

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