Pixelavo – Pixel Tracking & AI Ad Tools for WordPress Pixelavo helps you install and manage Facebook Pixel (Meta Pixel) on your WordPress site. It combines two main capabilities: 1. Pixel Tracking & Conversions API: Set up Facebook Pixel tracking with support for the Conversions API (server-side tra
PricingFree downloadThe WordPress.org download is free. Pro versions, add-ons or external services may cost extra.
CompatibilityRequires WordPress 5.0 and PHP 7.4.
SourceWordPress plugins · Oct 18, 2026
01 / Source details
About this tool.
Pixelavo – Pixel Tracking & AI Ad Tools for WordPress
Pixelavo helps you install and manage Facebook Pixel (Meta Pixel) on your WordPress site. It combines two main capabilities:
1. Pixel Tracking & Conversions API: Set up Facebook Pixel tracking with support for the Conversions API (server-side tracking). Track visitor interactions such as page views, purchases, add-to-cart actions, form submissions, and more. Server-side tracking via the Conversions API helps maintain tracking accuracy even when browser-based methods are blocked by ad blockers or privacy settings. Pixelavo supports both WooCommerce and Easy Digital Downloads stores.
2. AI-Powered Ad Tools: Pixelavo includes two AI tools that run in your WordPress dashboard: – AI Ad Copy Generator : Input your product details, target audience, and campaign objectives to generate multiple variations of ad text, headlines, and descriptions. Supports tone adaptation (professional, casual, urgent, luxury) and campaign-specific optimization. – AI Marketing Consultant : A chat-based interface for Facebook advertising questions. Ask about campaign setup, targeting strategies, pixel troubleshooting, budget allocation, and more. Conversation history is saved so you can pick up where you left off. – Multiple AI Models : Choose from OpenAI (GPT-3.5, GPT-4, GPT-5) or Google Gemini models depending on your preference and budget.
How AI features work: Pixelavo connects to OpenAI or Google Gemini using your own API key (BYOK — Bring Your Own Key). There is no subscription fee for the AI features — you pay the API provider directly based on your usage. No credit card is required by Pixelavo itself.
Get Pro Features | Documentation | Support
Who Is Pixelavo For?
E-commerce store owners using WooCommerce or Easy Digital Downloads who need Facebook Pixel tracking
Digital marketers managing Facebook ad campaigns who want AI-assisted ad copy creation
Small businesses looking to set up conversion tracking and server-side events
Agencies managing Facebook Pixels across multiple client sites (Pro)
Beginners who want guided help with Facebook advertising through the AI consultant
Key features:
01WordPress integration: Pixelavo integrates with WordPress, allowing you to implement the Conversions API and server-side tracking on your website.
02Event tracking: With Pixelavo, businesses can track a variety of events on their website, including purchases, leads, pageviews, and more. This data can be used to optimize Facebook advertising campaigns and improve targeting.
03Custom event tracking: In addition to standard events, Pixelavo allows businesses to track custom events, such as button clicks, form submissions, or any other actions that are valuable to their business.
04Automatic event matching: Pixelavo automatically matches events on the website to the corresponding events in Facebook Ads Manager, making it easy to track conversions and optimize campaigns.
05Real-time event tracking: Pixelavo provides real-time event tracking, allowing businesses to quickly see how users are interacting with their website and make data-driven decisions about their advertising campaigns.
06Exclude Roles: Exclude members of your team to ensure your Pixel data remains accurate. You can exclude specific WordPress user levels, such as Admins, Editors, and Contributors.
07Product Feed: Generate Dynamic Product Ads and Custom Audiences feeds for Facebook ad targeting.
08Create Custom Events: Define custom events to track specific activities on your site, including page visits, button clicks, and link interactions.
09AI Ad Copy Generator: Generate Facebook ad copy using AI. Input your product details, target audience, and campaign objectives to get multiple variations of primary text, headlines, and descriptions. Supports OpenAI (GPT-4/GPT-5) and Google Gemini models with tone adaptation (professional, casual, urgent, luxury) and campaign-specific settings.
10AI Marketing Consultant: Chat-based Facebook advertising guidance in your WordPress dashboard. Ask questions about campaign optimization, targeting strategies, pixel setup, conversion tracking, and advertising best practices. Includes persistent chat history. Powered by OpenAI or Google Gemini.
AI Features:
AI Ad Copy Generator: Input your product details, target audience, and campaign objectives to generate 3 variations each of: – Primary text tailored for your campaign objective (awareness, traffic, conversions, or retargeting) – Headlines for your ad creative – Descriptions to complement the headline – Optimization tips based on your inputs
Both AI features support OpenAI (GPT-3.5/GPT-4/GPT-5) and Google Gemini models. API keys are stored with AES-256-CBC encryption. Requires your own API key from OpenAI or Google.
Available Events:
Pixelavo supports tracking of numerous Facebook pixel events, including:
11WooCommerce: Integrates with WooCommerce to track key events like purchases, add-to-cart actions, and product views. Supports both browser-side pixel and server-side Conversions API tracking for WooCommerce stores.
12Easy Digital Downloads (EDD): Supports Easy Digital Downloads to track Facebook Pixel events and conversion data. Integrates with Facebook’s Conversions API for server-side tracking of digital product purchases and downloads.
Quick Setup:
13Install and activate Pixelavo
14Add your Facebook Pixel ID
15Optionally add an API key from OpenAI or Google for AI features
16Configure events and start tracking
Tutorials:
How to Setup Facebook Pixel on WordPress Using Pixelavo Plugin https://www.youtube.com/watch?v=4pGyczp2XD4
How to Setup Facebook Custom Events by Pixelavo Facebook Pixel WordPress Plugin https://www.youtube.com/watch?v=Krn5M2JdIRg
Security:
AES-256-CBC encryption for API keys
Data stays on your WordPress site
No third-party data sharing for tracking data
AI queries are sent directly to your chosen provider (OpenAI/Google) — Pixelavo does not proxy or store your conversations
Pro Features:
Upgrade to Pro for advanced tracking and optimization features:
17Multiple pixel support: Add multiple Facebook Pixels to track data across different ad accounts or campaigns.
18Advanced WooCommerce Events: Track purchases, add-to-cart, initiate checkout, and more e-commerce events.
19Advanced EDD Events: Full Easy Digital Downloads integration with purchase tracking.
20Exclude Bouncing Visitors: Time delay settings to prevent bouncing visitors from triggering events.
21Advanced Matching: Send additional customer information to improve attribution accuracy.
22Additional user information: Include referrer, language, categories, and tags as event parameters.
23Additional Purchase Information: Track coupon usage and shipping details for better audience targeting.
24Premium Events: Video tracking, internal/external links, subscription events, and more.
Facebook Conversions API
Facebook Conversions API (formerly known as the Server-Side API) is a tool that allows businesses to send their website or app conversion data directly to Facebook’s servers, bypassing the need for browser-based tracking methods like the Facebook Pixel. Using the Conversions API, businesses can track actions such as purchases, sign-ups, and other valuable events that occur on their website or app. This data can then be used to optimize Facebook advertising campaigns, such as retargeting ads to users who have already taken specific actions on the business’s website or app.
Some benefits of using Facebook Conversions API include:
25Helps improve tracking accuracy: By bypassing the need for browser-based tracking, businesses can ensure that all conversion data is captured accurately, even if a user’s browser settings or ad-blocking software prevent the Facebook Pixel from tracking their actions.
26Increased privacy: Because the Conversions API sends data directly to Facebook’s servers, businesses can reduce the amount of user data that is shared with third-party trackers, potentially improving user privacy and security.
27Greater control: The Conversions API allows businesses to track and send custom data points to Facebook, giving them greater flexibility and control over how they track and optimize their advertising campaigns.
28Helps reduce potential data loss: Because the Conversions API relies on server-to-server communication, rather than browser-based tracking, businesses can reduce the risk of data loss due to issues like browser crashes or network outages.
Overall, the Facebook Conversions API can provide businesses with a more accurate, flexible, and privacy-focused way to track and optimize their Facebook advertising campaigns.
Need Help?
Is there any feature that you want to get in this plugin? Needs assistance to use this plugin? Feel free to Contact us
External Services
This plugin connects to several third-party services to provide enhanced functionality. Below are the services used and the data transmitted:
HasThemes Feed Service
Purpose : Used for fetching and displaying plugin notices, announcements content within the WordPress admin dashboard.
When : During plugin activation, admin dashboard visits, and periodic checks for new notices (cached for 2 days).
Service Provider : HasThemes
Terms and Conditions: https://hasthemes.com/terms-conditions/
Pixel ListingAdd New Pixel PopupAI Ad Copy GeneratorAI Marketing ConsultantWooCommerce Events ListCustom Events ListAdd New Custom EventAdvance SettingsEasy Digital Downloads Events ListOther Events List
02 / Source details
Getting started.
This section describes how to install the Pixelavo plugin and get it working.
01Go to the WordPress Dashboard “Add New Plugin” section.
02Search For “Pixelavo”.
03Install, then Activate it.
OR:
04Unzip (if it is zipped) and Upload pixelavo folder to the /wp-content/plugins/ directory
05Activate the plugin through the ‘Plugins’ menu in WordPress
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